Here at Kodah, we practice what we preach.
In simple terms, it means we use our tool, ClickUp, for pretty much everything, especially for managing our marketing projects and tasks. If we need other similar tools, we might even create them ourselves.
As the content marketing manager, I rely on ClickUp for managing websites, keeping track of editorial calendars, brainstorming blog ideas, creating landing pages, scripting videos, and much more.
Using our tool not only helps us improve it but also gives me inspiration for writing about it.
In this post, I’ll show you exactly how we use ClickUp to handle our publishing schedule and develop landing pages, using features that are unique to ClickUp.
If you’re interested in optimising your content marketing strategy with a powerful project management tool, keep reading.
Step 1: Organise Your Editorial Calendar
To start, we use ClickUp’s task templates to set up tasks for each blog post. These templates include important details like the post’s name, draft link, post info, and creative brief. This saves time and ensures consistency across tasks.
Step 2: Create a Status for Each Stage of Production
We track the progress of each task using custom statuses. These include stages like Open, In Progress, Review, Editing, Design, Ready, and Outreach. Each status represents a different stage in the production process, ensuring smooth workflow.
Step 3: Have Consistent Processes
We use ClickUp checklists to ensure that each task goes through the same process every time. These checklists remind us of the steps to follow in each stage of production, maintaining consistency and efficiency.
Step 4: Monitor Your Topics
To keep track of our blog post topics, we use tags and saved filters in ClickUp. Tags help us categorise tasks based on their topics, while saved filters allow us to quickly access tasks with specific tags. This helps us stay organised and focused on our content strategy.
Step 5: Milestone Dates vs. Publish Dates
We use custom fields in ClickUp to set milestone dates and publish dates for each task. This helps us plan our content calendar in advance and ensures that posts are published on time.
ClickUp Keeps Your Editorial Calendar Organised
Using ClickUp has significantly improved our content management process. It helps us stay organised, streamline our workflow, and ensure that our content is published on schedule. If you’re looking for a tool to manage your content marketing projects effectively, ClickUp is worth considering.
The seamless file sharing and document management within ClickUp are among Kodah’s favourite features.
Ready to take your ClickUp journey to the next level? Look no further. Kodah offers the expertise you need to get started and make the most out of this powerful productivity tool. Contact us today to learn more and embark on a seamless ClickUp experience!